Repainting the Days

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AIGA Jacksonville

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Jair Campbell and his mentor Katie Riffle worked together as a part of AIGA Jacksonville's Discover Design program.

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Casie Simpson
mentoring@aigajacksonville.org

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December 18, 2011

Repaint the Days poster

The creative brief explains the purpose of the project.

An initial sketch of mother earth

The main elements shown here were used to create the poster.

Jair presents a mood board during the first session.

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Industry and human progress are destroying the earth. The purpose of this project is to raise awareness about this issue and encourage future generations to bring their practices back in balance with mother nature.

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A poster campaign at school uses striking imagery to address key student and parent audiences. The QR code in the lower left corner points folks to a site with information about what they can do to help mother earth.