WELCOME: Gentrification Offsetting

WELCOME is a collaborative service that raises awareness about gentrification and fosters more inclusive forms of change in vulnerable urban communities. The service does not claim to eliminate gentrification but rather to reduce, or "offset," the residential dislocation and cultural dilution that can result from it. In the spirit of friendly competition, the service will encourage participants to be more sensitive to and supportive of their neighbors. The goal is not only to preserve the socio-economic and cultural diversity of their neighborhood, but also to cultivate new relationships and greater social cohesion between them.